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Customer Lifetime Value Calculator
Estimate contribution-based customer lifetime value from recurring behavior.
How this calculator works
Lifetime value = price per visit × visits per month × contribution margin × retained months − acquisition cost.
Assumptions to review
- Contribution margin should exclude direct service costs.
- Retention and visit cadence should come from a consistent customer cohort.
Turn the estimate into an operating workflow
TidyOps connects estimates, jobs, clients, staff, and direct costs.